Z!ng Joins Other PR Firms in Migration to Vocus Public Relations Software
Lanham, Md. – December 29, 2003 – Vocus, Inc., the leading provider of online software for public relations and government relations, announced today that Z!ng Public Relations selected Vocus PR3 Professional Edition over competing products to direct and manage public relations for its growing client base.
Z!ng Public Relations is a small and cost-effective public relations agency dedicated to achieving a single goal: planting clients' products and services firmly in the minds of their target customers. Clients include a wide variety of consumer, technology and financial service organizations. Z!ng switched to Vocus software to manage the needs of its growing client base.
“Not only did I find the breadth and depth of the data impressive,” said Tim Cox, Managing Director of Z!ng Public Relations, “but Vocus offered functionality that doesn’t exist in any other software. We needed the media data presented in a software tool that would allow us to better serve our clients.”
Vocus PR3 is the only totally integrated on-demand software suite for PR professionals. The PR3 suite manages media and analyst relationships; analytics; interactive email campaigns; projects and news; files, documents and collateral; and online newsrooms. PR3 features the Vocus global media and analyst database, the most comprehensive source of contacts, pitching tips and editorial calendars. The Vocus database combines into one resource the directories and databases of several leading research firms including Bacon’s Information, PR Newswire, Bulldog Reporter, Thomson Financial/Nelson’s Information and Press Access.
“Z!ng is one of numerous PR agencies that have switched to Vocus Public Relations software recently. The pace of migration to Vocus is increasing as agencies come to realize that they need more than just a list management tool,” said Rick Rudman, President and CEO of Vocus, Inc. “Vocus is the only provider that has a solution to handle all of their workflow management needs.”
Like all Vocus products, Professional Edition is a completely Vocus-hosted system that requires no installation or IT assistance. It also includes free TeamVocus(SM) Web-based training and implementation.
About Vocus, Inc.
Vocus (NASDAQ: VOCS) is a leading provider of on-demand software for corporate communications and public relations. Our web-based software suite helps organizations of all sizes manage local and global relationships and communications with journalists, analysts, public officials and other key audiences. Our software helps customers manage media relations, news monitoring and analysis, interactive email campaigns, online newsrooms, and government relations activities. Vocus software is delivered as an easy-to-use and cost-effective annual subscription, with no need for internal hardware, software or IT support. Our software is currently available in four languages, and is in use by customers around the world. Vocus is based in Lanham, MD with offices in North America and Europe. For more information please visit www.vocus.com or call 800.345.5572.
