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Join Marketing and PR strategist David Meerman Scott on June 24th at 2:00 PM as he shares the new rules of reaching your audiences via social media. David is the author of the BusinessWeek best-selling book, The New Rules of Marketing and PR, which is being published in 24 languages. The New Rules of Marketing & PR has been the number one PR book in the world for more than two years. His new hit book, World Wide Rave, was released in March 2009.
For decades, marketing and PR professionals have relied on buying expensive advertising and begging the media and analysts for coverage, interrupting “prospects” with our “messages” in hopes of generating interest.
The web has profoundly changed the rules for reaching journalists, bloggers, customers and prospects. Smart marketers now communicate with buyers through content rich websites, blogs, YouTube videos, eBooks, and other online media that buyers actually choose to consume.
Attend this FREE webinar to learn how to:
· Identify audiences
· Create compelling stories and ideas
· Reach as many consumers possible
· Lead consumers directly into your buying process
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Creating an Effective Social Media Strategy Using the New Rules of Marketing & PR
Archived Webinars
06/24/2009
Click Here to View
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